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27 Jan 2026 · 4 min read
What is Agent Optimisation?
SEO helped you appear in Google results. Agent Optimisation helps you appear in AI recommendations. Here is what it actually involves and why the distinction matters.
10 Mar 2026 · 5 min read
AI doesn't rank your business. It includes or excludes it.
SEO is about ranking. AO is about inclusion. When someone asks AI for a recommendation, you're either in the conversation or you don't exist. There is no page two.
3 Mar 2026 · 5 min read
Is AI saying the wrong things about your business?
AI doesn't just recommend businesses — it describes them. If it's saying the wrong prices, wrong services, or confusing you with a competitor, that's costing you customers.
26 Feb 2026 · 5 min read
How much does AI optimisation cost for a small business?
A realistic breakdown of what AI optimisation costs for small service businesses in 2026, from free fixes to professional audits and implementation.
25 Feb 2026 · 5 min read
GEO, AEO, and AO: what's the difference and which one matters?
The field has three names and counting. Here is what GEO, AEO, and AO each mean, where they overlap, and which approach actually matters for small service businesses in 2026.
24 Feb 2026 · 5 min read
How to check if AI recommends your business (and what to do if it doesn't)
A five-minute test across ChatGPT, Perplexity, and Google AI will tell you whether your business is being recommended.
17 Feb 2026 · 3 min read
Why customers who find you through AI are different
AI-referred customers convert at 15.9% versus 1.76% for Google organic. Here is why the numbers are so different.
10 Feb 2026 · 4 min read
What is schema markup, and why does AI care about it?
Schema markup is invisible code that labels the information on your website so AI can read it directly.
3 Feb 2026 · 3 min read
Does your Google Business Profile affect ChatGPT results?
Yes, more than most people realise. Here is exactly how your Google Business Profile influences AI recommendations.
20 Jan 2026 · 5 min read
How to get your business recommended by AI assistants
People are asking ChatGPT and Perplexity to find services near them. Here is what determines whether your business makes the shortlist.
13 Jan 2026 · 4 min read
Why isn't my business showing up on ChatGPT?
You search for your own business, or for your service in your town, and nothing comes back. The three most common reasons.